{"version":"1.0","provider_name":"Thinking for Innovation","provider_url":"https:\/\/www.iebschool.com\/hub","author_name":"Patricia Galiana","author_url":"https:\/\/www.iebschool.com\/hub\/author\/51\/","title":"Pilar Fern\u00e1ndez, experta en Inbound Marketing: \"los usuarios buscan contenidos que enamoren\"","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"TapkapGYDi\"><a href=\"https:\/\/www.iebschool.com\/hub\/entrevista-pilar-fernandez-experta-inbound-marketing\/\">Pilar Fern\u00e1ndez, experta en Inbound Marketing: \u00ablos usuarios buscan contenidos que enamoren\u00bb<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.iebschool.com\/hub\/entrevista-pilar-fernandez-experta-inbound-marketing\/embed\/#?secret=TapkapGYDi\" width=\"600\" height=\"338\" title=\"\u00abPilar Fern\u00e1ndez, experta en Inbound Marketing: \u00ablos usuarios buscan contenidos que enamoren\u00bb\u00bb \u2014 Thinking for Innovation\" data-secret=\"TapkapGYDi\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.iebschool.com\/blog\/wp-content\/uploads\/2018\/03\/pilar-fernandez.jpg","thumbnail_width":640,"thumbnail_height":640,"description":"El Inbound Marketing es una de las t\u00e9cnicas del marketing digital que m\u00e1s \u00e9xito tiene en las estrategias empresariales, los consumidores buscan contenido cualificado mientras que la publicidad tradicional cada vez se utiliza menos. Pilar Fern\u00e1ndez habla de la importancia del Inbound Marketing en esta entrevista"}