{"id":3878,"date":"2019-12-17T10:42:57","date_gmt":"2019-12-17T08:42:57","guid":{"rendered":"https:\/\/comunidad.iebschool.com\/saladeprensa\/?p=3878"},"modified":"2019-12-17T10:42:57","modified_gmt":"2019-12-17T08:42:57","slug":"iebs-presenta-el-mooc-de-social-media-para-principiantes","status":"publish","type":"post","link":"https:\/\/www.iebschool.com\/saladeprensa\/2019\/12\/17\/iebs-presenta-el-mooc-de-social-media-para-principiantes\/","title":{"rendered":"IEBS presenta el MOOC de Social Media para principiantes"},"content":{"rendered":"&nbsp;\n<ul>\n\t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">La publicidad convencional da paso a las Redes Sociales donde se mantienen conversaciones entre marcas y usuarios<\/span><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/li>\n\t<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">El objetivo del MOOC es aprender a utilizar las redes sociales de manera adecuada para tu negocio.<\/span><\/li>\n<\/ul>\n<b>Madrid, 28 de noviembre de 2019<\/b><span style=\"font-weight: 400;\"> .- <\/span><a href=\"https:\/\/www.iebschool.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">IEBS <\/span><\/a><span style=\"font-weight: 400;\">presenta el <\/span><a href=\"https:\/\/www.iebschool.com\/programas\/social-media-principiantes\/\" target=\"_blank\" rel=\"noopener\"><b>MOOC de Social Media para principiantes<\/b><\/a><b>,<\/b><span style=\"font-weight: 400;\"> un curso exclusivo de IEBS en el que aprender\u00e1s a utilizar las Redes Sociales de forma correcta para tu negocio y c\u00f3mo alcanzar los objetivos planteados.\u00a0<\/span>\n\n<span style=\"font-weight: 400;\">La publicidad convencional y unidireccional ha dado paso a espacios para que marcas y usuarios puedan conversar, hablamos de las Redes Sociales. No basta simplemente estar en ellas sino, adem\u00e1s, entender c\u00f3mo funciona cada una de las redes, qu\u00e9 objetivos cumplen y qu\u00e9 papel han de ocupar en la estrategia de marketing.\u00a0<\/span>\n\n<span style=\"font-weight: 400;\">En este contexto nace el <\/span><b>MOOC de Social Media para principiantes<\/b><span style=\"font-weight: 400;\"> con los objetivos principales de entender el contexto actual de las Redes Sociales y poder aprender a planificar una estrategia de marketing. Pasar\u00e1s de ver las redes sociales como una herramienta de ocio a una herramienta de negocio.<\/span>\n\n<span style=\"font-weight: 400;\">El programa va dirigido especialmente a profesionales del mundo de la comunicaci\u00f3n, emprendedores, relaciones p\u00fablicas y a todas aquellas personas que quieran iniciarse en el mundo de las Redes Sociales.\u00a0<\/span>\n\n<span style=\"font-weight: 400;\">Durante el MOOC tendr\u00e1s acceso a temario multimedia, actividades y un caso pr\u00e1ctico, adem\u00e1s de, obtener un<\/span><b> diploma acreditativo<\/b><span style=\"font-weight: 400;\"> una vez finalizado el programa.\u00a0<\/span>\n\n<span style=\"font-weight: 400;\">El curso es<\/span><b> totalmente gratuito<\/b><span style=\"font-weight: 400;\"> y tiene una duraci\u00f3n total de 10 horas. Se iniciar\u00e1 el jueves <\/span><b>5 de Diciembre<\/b><span style=\"font-weight: 400;\"> y se llevar\u00e1 a cabo durante dos semanas de la mano de <\/span><b>Mar\u00eda Mercedes Garc\u00eda<\/b><span style=\"font-weight: 400;\">, emprendedora implicada en varios proyectos de marketing digital y SEO, fundadora de Sem\u00e1ntica Social adem\u00e1s de ser tutora formadora de IEBS que te ayudar\u00e1 a establecer una rutina de trabajo para poder gestionar la presencia de las Redes Sociales a medio y largo plazos.\u00a0<\/span>\n\n<b>Sobre IEBS Business School<\/b>\n\n<a href=\"https:\/\/www.iebschool.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">IEBS<\/span><\/a><span style=\"font-weight: 400;\">, la escuela de negocios de la innovaci\u00f3n y los emprendedores, es la 1\u00aa escuela nativa digital online en espa\u00f1ol del mundo. Fundada en 2009, nace con el prop\u00f3sito de transformar la educaci\u00f3n gracias a la tecnolog\u00eda y con un modelo educativo que pone al alumno en el centro de la experiencia de aprendizaje. Est\u00e1 considerada la 1\u00aa escuela online de Espa\u00f1a seg\u00fan el r\u00e1nking del CSIC y la 2\u00aa de Latinoam\u00e9rica seg\u00fan el r\u00e1nking Iberoamericano.<\/span>","protected":false},"excerpt":{"rendered":"","protected":false},"author":17,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,8],"tags":[115,172,222],"class_list":["post-3878","post","type-post","status-publish","format-standard","hentry","category-generico","category-notas-de-prensa","tag-formacion-online","tag-mooc","tag-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.9 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IEBS presenta el MOOC de Social Media para principiantes - Sala de Prensa<\/title>\n<meta name=\"description\" content=\"&nbsp; La publicidad convencional da paso a las Redes Sociales donde se mantienen conversaciones entre marcas y usuarios. El objetivo del MOOC es aprender\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.iebschool.com\/saladeprensa\/2019\/12\/17\/iebs-presenta-el-mooc-de-social-media-para-principiantes\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IEBS presenta el MOOC de Social Media para principiantes\" \/>\n<meta property=\"og:description\" content=\"&nbsp; La publicidad convencional da paso a las Redes Sociales donde se mantienen conversaciones entre marcas y usuarios. 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