Dr. Oscar García Pañella holds a B.Sc. degree in Telecommunications, besides a M.Sc. and Ph. D degrees in Electronic Engineering, respectively, in 1995, 1998 and 2004, from La Salle School of Engineering in Ramon Llull University, Barcelona, Spain. His main Ph. D topic was an automatic simulation of deformable objects applied to Telemedicine, partially granted by the EPSON Ibérica's "Rosina Ribalta prize" for the best pre-doctoral project (1999). He's enjoyed several stages abroad, like at the IMSC (Integrated Media Systems Center, University of Southern California - USC, Los Angeles, California, USA, 1998), at the VIS Lab (The Henry Samueli School of Engineering, University of California at Irvine - UCI, 2005) and at the Entertainment Technology Center (Carnegie Mellon University - CMU, 2008-2009). In these, he has worked on the implementation and design of Applied Games and Interactive Installations intended to solve several simulator-related challenges and learning opportunities from the “experiential multimedia” and “learning-by-doing” views. Oscar directs the first Videogame Degree in Barcelona (ENTI-UB) besides an online Master in Gamification & Transmedia Storytelling (IEBS). He also teaches Game Design, Gamification, Interactive Design, Programming, Algebra and Virtual Reality courses within several universities (ERAM-UDG, UOC, Blanquerna-URL, ESADE-URL, etc.). He also acts as a Serious & Applied Games researcher within EU Projects such as Gamewise or JamToday, to mention some. In addition to that, Oscar partners as a senior Gamification consultant for Cookie Box, as a way to bring the fields of Transmedia and Dramanagement to the Human Resources Departments. He also operates the ProMultimedia Association which is currently composed of the 6 major universities providing with Multimedia-related studies in the country, besides directing the NextGen local Initiative within the TEA Association.